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Telemedicine
Prognosis: Broadband Will Bring 100 Times More Revenue than Traditional
Telemedicine
press
release
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BOONTON,
NJ. November 9, 2000:
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Broadband telecommunications services for
hospitals, physicians' offices and home health care will
account for more than 100 times more revenue than
traditional telemedicine applications such as
teleradiology and teleconsultations by 2003, says a new
report by Insight Research.
According to Insight's report
Health Care and Telecommunications
2000-2005, the growth of
teleradiology and teleconsultation services has been
impeded by regulatory difficulties, reimbursement
problems, and the reluctance of the medical community to
embrace new technology. Telecom service provider revenue
deriving from these services, just $7.5 million in 2003,
is miniscule in comparison to the real growth
opportunity: providing high-speed Internet access for
hospitals, doctors' offices, and home health care
applications. These new telemedicine markets will account
for more than 100 times more revenue than teleradiology
and teleconsultations; however, carriers intent on
capturing the broadband health care customer should not
abandon less sanguine traditional telemedicine services.
Insight's analysis suggests that only by addressing the
smaller, traditional market can the service provider
attract and hold the medical professional customer.
"Doctors and hospitals can
go to any old ISP or carrier to buy high-speed Internet
access, but telemedicine services will make them loyal
customers," says Robert Rosenberg, president of
Insight. "Carriers will attract the medical
community by providing a sophisticated, future-oriented
package of high-speed access combined with teleradiology
and teleconsultation services."
Health Care and Telecommunications
2000-2005 forecasts
revenue for teleconsultations, teleradiology, physician
broadband services, home health care, and the integrated
delivery systems (IDS) hospital market. The number of teleconsultations, teleradiology reads, doctors using the
Internet extensively, home health care residences, and
IDS hospitals are presented for the years 1998 through
2005.
A free report excerpt, table of
contents, and ordering information is online at www.insight-corp.com/hcare99.asp.
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Insight
Research,
founded
in
1990,
is
a
highly
respected
source
for
telecommunications
market
research
and
strategic
analysis.
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Donna
Savino
at Insight Research
973-541-9600
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