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Chapter I
EXECUTIVE SUMMARY
1.1 Vertical
Industry Telecommunications Spending
1.2 Telecommunications and
Vertical Marketing
1.3 Telecommunications Expenditures
by Vertical Industry
Chapter II
MARKET OVERVIEW
2.1 Classification
Systems
2.2 Segmentation and Performance
2.2.1 Wholesale Trade
2.2.1.1 S&P
Indices
2.2.2 Financial, Insurance, and Real
Estate Services
2.2.2.1 S&P
Indices
2.2.3 Professional Business Services
2.2.3.1 S&P
Indices
2.2.4 Communications
2.2.4.1 S&P
Indices
2.2.5 Durable
Manufacturing
2.2.5.1 S&P
Indices
2.2.6 Healthcare
2.2.6.1 S&P
Indices
2.3 The Healthcare Industry in
the Spotlight
2.3.1 An Industry Structure Ready for
Change
2.3.2 Carrier
Opportunities
2.3.3 The Importance of Vertical
Marketing
2.4 Telecommunications Industry
Trends
2.4.1 The Rise of the Mobile
Workforce
2.4.1.1 Evolution of a
Mobile Workforce
2.4.1.2 Mobile
Workers
2.4.1.3 Why This
Transformation Now?
2.4.2 Fixed Mobile Convergence
and the Enterprise
2.4.2.1 Why Carriers
Stall Corporate FMC
2.4.3 Private Line
Trends
2.4.3.1 Competition in
the Local Loop
2.4.3.2 Alternatives to
Private Line Services
2.4.3.3 The Future of
Private Lines
2.4.4 Managed
Services
2.4.4.1 Definition of
Managed Services
2.5 How Fast Will Managed
Services Grow?
Chapter III
DRIVERS AND
EXPENDITURES.
3.1 Drivers of Telecom
Expenditures
3.1.1 Growth in
Employment
3.1.2 Growth in
Occupations
3.1.3 Size and Number of
Establishments
3.2 Telecom Expenditures by
Vertical Markets
3.2.1 Long Distance
3.2.1.1 Direct Dial
3.2.1.2 ISDN
3.2.1.3 DSL
3.2.1.4
T-1
3.2.1.5
T-3
3.2.1.6 800 Lines
3.2.1.7 Cell Phones
3.2.1.8 Cell Phone
Providers
3.2.1.9 VoIP Presence and
Providers
Chapter
IV
SITE STUDIES
4.1 Overview
4.1.1 Education Purchasing Trends
4.1.2 Government Purchasing Trends
4.1.3 Healthcare Purchasing Trends
4.2 Average Monthly Long
Distance Expenditure (Per Employee Per Site)
4.2.1 Turner Broadcasting Systems
Inc.
4.3 Direct Dial Lines
4.3.1 Cleveland Clinic
Foundation
4.3.2
California State University, Long Beach
4.4 Integrated Service Digital
Network (ISDN)
4.4.1 National Naval Medical Center (NNMC)
4.5 Digital Subscriber Lines
(DSL)
4.5.1 Old Dominion
University
4.6 Total T-1 Lines
4.6.1 University of Maryland Medical
Staff Office
4.7 Total T-3 Lines
4.7.1 St. John’s River Water
Management
4.8 800 Lines
4.8.1 Magellan Health Services
4.9 Cell Phones
4.9.1 Hewlett Packard
(HP)
4.10 Monthly Cell Expense
4.10.1 Burns & McDonnell
Engineering
Chapter V
VERTICAL MARKET
FORECASTS
5.1 Overview
5.2 Methodology
5.3 Prognoses
5.3.1 US Total Wireline Market
5.3.2
US Business vs. Residential Wireline Markets
5.3.3 US Business Expenditures in
Vertical Markets
5.3.4 US Wireline Data vs. Voice
Markets
5.3.5 US Business Wireline Data
Expenditures in Vertical Markets
5.3.6 Total US Wireless Market
5.3.7 US Business Wireless
Expenditures in Vertical Markets
Table of Figures
Chapter I
I-1 Drivers of Telecom
Expenditures in Vertical Markets
I-2 Total US Telecom Wireline Market, 2007 and 2012
I-3 Top-Tier Business Expenditures for Telecom Wireline Services, 2007
and 2012
I-4 Total US Telecom Wireless Services, 2007 and 2012
I-5 Top-Tier Business Expenditures for Telecom Wireless Services, 2007
and 2012
Chapter II
II-1
Median and Mean Age per US Census Estimates, 1995-2000
II-2 Number of Establishments with More
than 1,000 Employees by Industry
II-3 Market Structure
II-4 Healthcare Networks
II-5 Employment Growth by Major Sector,
2005 and 2012
II-6 Percentage Growth by Occupational Title
and Mobility, 2004-2014
II-7 US Teleworkers, 1990-2005
II-8 Mobile Office Survey: Plan to
Change Spending on Mobile Offices?
II-9 Mobile Office Survey: Plan to Change
Number of Mobile Office Employees?
II-10 Mobile Office Survey: Does Mobile Office
Work Increase Productivity?
II-11 Common Fixed Mobile Convergence Scenarios
Chapter III
III-1
Drivers of Telecom Expenditures in Vertical Markets
III-2 Total US Employment, 1986-2014
III-3 Total US Business
Establishments, 1992-2005
III-4 Average Monthly Long Distance
Expenditures per Employee by Company Size, 2000-2003
Chapter V
V-1 US Business Wireline and
Wireless Revenues, 2007-2012
V-2 US Total Wireline Revenue, 2007-2012
V-3 US Wireline Expenditures by Business vs. Residential, 2007-2012
V-4 US Business Top-Tier vs. All Other Telecom Expenditures, 2007 and
2012
V-5 US Business Wireline Broadband Data Revenue, 2007-2012
V-6 US Business Wireline Data Market Share, 2007 and 2012
V-7 US Total Wireless Revenues, 2007-2012
V-8 Top-Tier Business Wireless Expenditures vs. All Others, 2007 and 2012
Table of Tables
Chapter II
II-1
Classification System Coding
II-2 North American Industry
Classification System (NAICS) Divisions
II-3 Wholesale Trade Representative
Indices
II-4 Financial, Insurance, and Real
Estate Services Representative Indices
II-5 Professional Business Services
Representative Indices
II-6 Communications
Representative Indices
II-7 Durable Manufacturing
Representative Indices
II-8 Healthcare Representative Indices
II-9 Healthcare Market Segments
II-10 Market Segments for Wireline and
Wireless
II-11 Managed Services Segments
Chapter III
III-1
Employment by Major Occupational Groups, 2004 and 2014 Projected
III-2 Ten Fastest Growing
Occupations, 2004-2014
III-3 Distribution of US Companies
by Size, 2000
III-4 Telecom Wireline Expenditures
by Vertical Market, 2007 Forecast
III-5 Industries in the Data
Communication Lines and Corresponding Vertical Markets
III-6 Average Monthly Long Distance
Expenditures per Employee by Size
III-7 Rank of Average Monthly
Long Distance Expenditures per Employee
III-8 Average Monthly Long Distance
Expenditures per Site by Size
III-9 Rank of Average Monthly Long
Distance Expenditures per Site by Size
III-10 Rank of Direct Dial Lines per Site
by Size
III-11 Rank of ISDN per Site by Size
III-12 Rank of DSL Lines per Site by Size
III-13 Rank of T-1 Lines per Site by Size
III-14 Rank of T-3 Lines per Site by Size
III-15 Rank of 800 Lines per Site by Size
III-16 Rank of the Number of Cell Phones per site by Size
III-17 Percent of Sites with VoIP Presence by Size
Chapter V
V-1 US
Total Wireline Revenue by Type of Provider, 2007-2012
V-2 US Business Wireline Revenue by Type
of Provider, 2007-2012
V-3 US Business Telecom Wireline
Expenditures by Vertical Market, 2007-2012
V-4 US Business Wireline Broadband Data
Rev as a Percentage of Local & Long Distance
V-5 US Total Wireline Broadband Data
Expenditures by Vertical Market, 2007-2012
V-6 US Business Wireless Revenues,
2007-2012
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